S2.C4: Tequila – with Don Guillermo Erickson Sauza from Fortaleza

We took advantage of BCB to speak to Don Guillermo Erickson Sauza, an absolute legend in the industry. Of course we talked about his brand “Fortaleza” but the conversation went deeper into family and why Guillermo’s heart is in Mexico.

Diego, Albert and Don Guillermo at the “Cantina Mexico” BCB booth
The Fortaleza products from left to right with the individual images from the farms